The Trusted Advisor

"The Trusted Advisor" by David H. Maister is a fantastic read that will make you the go-to person for your clients! If you're in the professional services industry and want to build strong, long-lasting relationships with your clients, this book is for you!

Maister starts by defining the concept of trust and what it takes to build a relationship with your clients that's stronger than a gorilla's grip. He explores the different types of advisors, including the superhero advisor who saves the day, the sidekick advisor who supports the superhero, and the trusted advisor who saves the day without even breaking a sweat.

Throughout the book, Maister offers practical advice on how to establish rapport, communicate effectively, and deal with difficult situations. He also emphasizes the importance of honesty, integrity, and transparency in building trust, and provides tips on how to communicate difficult news to clients without causing them to hyperventilate.

One of the best parts of the book is when Maister talks about the importance of empathy in building trust. He offers strategies for developing empathy and active listening skills, so you can understand your clients' perspective, needs, and desires, and become their BFF (Best Friend Forever).
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Overall, "The Trusted Advisor" is a fun and engaging read that will help you become the trusted advisor your clients can't live without. It's filled with real-world examples and case studies that will keep you entertained while you learn. So grab a cup of coffee, sit back, and get ready to become the trusted advisor everyone wants to work with!